MailCharts Index

Working Person's Store email marketing overview

Total Emails

1,315

Total Journeys

4

Industries

Ecommerce

Latest emails from Working Person's Store

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Working Person's Store email marketing data and campaign insights

Data from the last 90 days.

Sending Behavior Insights

  • Average emails sent / week 1.60
  • vs. Last Year -47%
  • vs. MailCharts Index -20%

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How often are brands sending emails?

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Promotional Rate Insights

  • Average promotion rate 100%
  • vs. Last Year 18%
  • vs. MailCharts Index 133%

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How often do emails include a promotion?

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Subject Line Insights

  • Average subject line length 46 characters
  • MailCharts Index 35 characters

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What are brands talking about?

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Working Person's Store ecommerce lifecycle campaigns and user journeys

  • Welcome series

    Start date: 20 Oct 2018
    Company Journey
  • Cart abandonment

    Start date: 06 Jun 2019
    Company Journey
  • Purchaser

    Company Journey

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Plan upcoming campaigns and promotions

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  • View end-to-end ecommerce lifecycle campaigns, like cart abandonment and post-purchase upsells.
  • Build and enhance based on the messaging, cadence and strategic patterns from thousands of top brands.

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  • Benchmark key metrics against the brands in MailCharts’ database.
  • Visualize weekly sending and promotional activity compared to last year

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