The Wall Street Journal email marketing overview
Data since
2013
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Data from the last 90 days.
Sending Behavior Insights
- Average emails sent / week 5.14
- vs. Last Year -27%
- vs. MailCharts Index 71%
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How often are brands sending emails?
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Promotional Rate Insights
- Average promotion rate 3%
- vs. Last Year -57%
- vs. MailCharts Index -95%
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How often do emails include a promotion?
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Subject Line Insights
- Average subject line length 60 characters
- MailCharts Index 36 characters
View popular subject line terms
What are brands talking about?
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We detected The Wall Street Journal is using Campaign Monitor.
MailCharts detects ESPs and technologies used in any email—including advanced analytics, dynamic content, remarketing pixels, and more.
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The Wall Street Journal ecommerce lifecycle campaigns and user journeys
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Welcome series
Start date: 09 Aug 2018 -
Cart abandonment
Start date: 15 Aug 2018 -
Purchaser
MailCharts Pro plans have thousands of end-to-end ecommerce lifecycle and triggered user journeys for ecommerce brands. Get insights on The Wall Street Journal’s marketing strategy to help you build and optimize your email sequences and user journeys.
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