The Atlantic email marketing overview
Data since
2013
Unlock more when you sign up
View The Atlantic’s full brand overview with a MailCharts account.
Sign up for freeThe Atlantic email marketing data and campaign insights
Data from the last 90 days.
Sending Behavior Insights
- Average emails sent / week 5.69
- vs. Last Year 14%
- vs. MailCharts Index 90%
View Sending behavior trends
How often are brands sending emails?
Access more trends and insights in our Industry Overviews, included with a free MailCharts account.
Promotional Rate Insights
- Average promotion rate 0%
- vs. Last Year No Change
- vs. MailCharts Index -100%
View promotional trends
How often do emails include a promotion?
Access more trends and insights in our Industry Overviews, included with a free MailCharts account.
Subject Line Insights
- Average subject line length 40 characters
- MailCharts Index 36 characters
View popular subject line terms
What are brands talking about?
Access more trends and insights in our Industry Overviews, included with a free MailCharts account.
We detected The Atlantic is using .
MailCharts detects ESPs and technologies used in any email—including advanced analytics, dynamic content, remarketing pixels, and more.
Interested in understanding exactly what technology powers a company’s email program?
The Atlantic ecommerce lifecycle campaigns and user journeys
-
Welcome series
-
Cart abandonment
-
Purchaser
MailCharts Pro plans have thousands of end-to-end ecommerce lifecycle and triggered user journeys for ecommerce brands. Get insights on The Atlantic’s marketing strategy to help you build and optimize your email sequences and user journeys.
Sign up for free