
Serena & Lily email marketing overview
Data since
2013
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Serena & Lily email marketing data and campaign insights
Data from the last 90 days.
Sending Behavior Insights
- Average emails sent / week 7.43
- vs. Last Year 6%
- vs. MailCharts Index 272%
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How often are brands sending emails?
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Promotional Rate Insights
- Average promotion rate 81%
- vs. Last Year -9%
- vs. MailCharts Index 69%
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How often do emails include a promotion?
Access more trends and insights in our Industry Overviews, included with a free MailCharts account.
Subject Line Insights
- Average subject line length 31 characters
- MailCharts Index 35 characters
View popular subject line terms

What are brands talking about?
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We detected Serena & Lily is using Sailthru.
MailCharts detects ESPs and technologies used in any email—including advanced analytics, dynamic content, remarketing pixels, and more.
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Serena & Lily ecommerce lifecycle campaigns and user journeys
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Welcome series
Start date: 07 Jul 2020 -
Cart abandonment
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Purchaser
MailCharts Pro plans have thousands of end-to-end ecommerce lifecycle and triggered user journeys for ecommerce brands. Get insights on Serena & Lily’s marketing strategy to help you build and optimize your email sequences and user journeys.
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