QVC email marketing overview
Data since
2013
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Data from the last 90 days.
Sending Behavior Insights
- Average emails sent / week 12.09
- vs. Last Year 10%
- vs. MailCharts Index 303%
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How often are brands sending emails?
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Promotional Rate Insights
- Average promotion rate 35%
- vs. Last Year 30%
- vs. MailCharts Index -34%
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How often do emails include a promotion?
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Subject Line Insights
- Average subject line length 32 characters
- MailCharts Index 36 characters
View popular subject line terms
What are brands talking about?
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We detected QVC is using Bluecore.
MailCharts detects ESPs and technologies used in any email—including advanced analytics, dynamic content, remarketing pixels, and more.
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QVC ecommerce lifecycle campaigns and user journeys
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Welcome series
Start date: 31 Jan 2019 -
Cart abandonment
Start date: 14 Apr 2020 -
Purchaser
Start date: 19 Dec 2017
MailCharts Pro plans have thousands of end-to-end ecommerce lifecycle and triggered user journeys for ecommerce brands. Get insights on QVC’s marketing strategy to help you build and optimize your email sequences and user journeys.
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