Gap email marketing overview
Data since
2013
Unlock more when you sign up
View Gap’s full brand overview with a MailCharts account.
Sign up for freeGap email marketing data and campaign insights
Data from the last 90 days.
Sending Behavior Insights
- Average emails sent / week 13.21
- vs. Last Year 10%
- vs. MailCharts Index 561%
View Sending behavior trends
How often are brands sending emails?
Access more trends and insights in our Industry Overviews, included with a free MailCharts account.
Promotional Rate Insights
- Average promotion rate 96%
- vs. Last Year No Change
- vs. MailCharts Index 113%
View promotional trends
How often do emails include a promotion?
Access more trends and insights in our Industry Overviews, included with a free MailCharts account.
Subject Line Insights
- Average subject line length 40 characters
- MailCharts Index 35 characters
View popular subject line terms
What are brands talking about?
Access more trends and insights in our Industry Overviews, included with a free MailCharts account.
We detected Gap is using Bluecore.
MailCharts detects ESPs and technologies used in any email—including advanced analytics, dynamic content, remarketing pixels, and more.
Interested in understanding exactly what technology powers a company’s email program?
Gap ecommerce lifecycle campaigns and user journeys
-
Welcome series
Start date: 09 Nov 2018 -
Cart abandonment
Start date: 06 Apr 2020 -
Purchaser
Start date: 01 Oct 2020
MailCharts Pro plans have thousands of end-to-end ecommerce lifecycle and triggered user journeys for ecommerce brands. Get insights on Gap’s marketing strategy to help you build and optimize your email sequences and user journeys.
Sign up for free