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COS email marketing overview
Data since
2013
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COS email marketing data and campaign insights
Data from the last 90 days.
Sending Behavior Insights
- Average emails sent / week 5.74
- vs. Last Year 15%
- vs. MailCharts Index 91%
View Sending behavior trends
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How often are brands sending emails?
Access more trends and insights in our Industry Overviews, included with a free MailCharts account.
Promotional Rate Insights
- Average promotion rate 60%
- vs. Last Year 173%
- vs. MailCharts Index 5%
View promotional trends
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How often do emails include a promotion?
Access more trends and insights in our Industry Overviews, included with a free MailCharts account.
Subject Line Insights
- Average subject line length 26 characters
- MailCharts Index 36 characters
View popular subject line terms
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What are brands talking about?
Access more trends and insights in our Industry Overviews, included with a free MailCharts account.
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We detected COS is using Adobe Campaign.
MailCharts detects ESPs and technologies used in any email—including advanced analytics, dynamic content, remarketing pixels, and more.
Interested in understanding exactly what technology powers a company’s email program?
COS ecommerce lifecycle campaigns and user journeys
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Welcome series
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Cart abandonment
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Purchaser
MailCharts Pro plans have thousands of end-to-end ecommerce lifecycle and triggered user journeys for ecommerce brands. Get insights on COS’s marketing strategy to help you build and optimize your email sequences and user journeys.
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