BCBG email marketing overview
Data since
2013
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Data from the last 90 days.
Sending Behavior Insights
- Average emails sent / week 3.08
- vs. Last Year 208%
- vs. MailCharts Index 3%
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How often are brands sending emails?
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Promotional Rate Insights
- Average promotion rate 54%
- vs. Last Year 93%
- vs. MailCharts Index 4%
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How often do emails include a promotion?
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Subject Line Insights
- Average subject line length 29 characters
- MailCharts Index 36 characters
View popular subject line terms
What are brands talking about?
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We detected BCBG is using Klaviyo.
MailCharts detects ESPs and technologies used in any email—including advanced analytics, dynamic content, remarketing pixels, and more.
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BCBG ecommerce lifecycle campaigns and user journeys
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Welcome series
Start date: 09 Oct 2019 -
Cart abandonment
Start date: 10 Jul 2020 -
Purchaser
Start date: 13 Feb 2018
MailCharts Pro plans have thousands of end-to-end ecommerce lifecycle and triggered user journeys for ecommerce brands. Get insights on BCBG’s marketing strategy to help you build and optimize your email sequences and user journeys.
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