BuzzFeed email marketing overview
Data since
2013
Latest emails from BuzzFeed
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BuzzFeed email marketing data and campaign insights
Data from the last 90 days.
Sending Behavior Insights
- Average emails sent / week 3.91
- vs. Last Year 30%
- vs. MailCharts Index 30%
View Sending behavior trends
How often are brands sending emails?
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Promotional Rate Insights
- Average promotion rate 19%
- vs. Last Year -39%
- vs. MailCharts Index -64%
View promotional trends
How often do emails include a promotion?
Access more trends and insights in our Industry Overviews, included with a free MailCharts account.
Subject Line Insights
- Average subject line length 52 characters
- MailCharts Index 36 characters
View popular subject line terms
What are brands talking about?
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We detected BuzzFeed is using Acton.
MailCharts detects ESPs and technologies used in any email—including advanced analytics, dynamic content, remarketing pixels, and more.
Interested in understanding exactly what technology powers a company’s email program?
BuzzFeed ecommerce lifecycle campaigns and user journeys
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Welcome series
Start date: 10 Feb 2019
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Cart abandonment
Start date: 15 Aug 2018 -
Purchaser
MailCharts Pro plans have thousands of end-to-end ecommerce lifecycle and triggered user journeys for ecommerce brands. Get insights on BuzzFeed’s marketing strategy to help you build and optimize your email sequences and user journeys.
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